Friday, 19 March 2010

AVATAR

In 1994, director James Cameron wrote an 80-page scriptment for Avatar. In August 1996, he announced that he would film Avatar, which would make use of synthetic, or computer-generated, actors. The project would cost $100 million. Production was supposed to start in the summer of 1997 for a 1999 release. However, James Cameron felt that the technology had not caught up with the story and vision that he intended to tell. He decided to concentrate on making documentaries and refining the technology for the next few years. In July 2006, Cameron announced that he would film Avatar for a mid 2008 release and planned to begin principal photography with an established cast by February 2007. The following August, the visual effects studio Weta Digital signed on to help Cameron produce Avatar. Stan Winston, who had collaborated with Cameron in the past, joined Avatar to help with the film's designs. Production design for the film took several years. Estimates put the cost of the film at about $280–310 million to produce and an estimated $150 million for marketing, noting that about $30 million in tax credits will lessen the financial impact on the studio and its financiers. Principal photography for Avatar began in April 2007 in Los Angeles and Wellington, New Zealand. Cameron described the film as a hybrid with a full live-action shoot in combination with computer-generated characters and live environments. More than a thousand people worked on the production. In preparation of the filming sequences, all of the actors underwent professional training specific to their characters such as archery, horseback riding, firearm use, and hand-to-hand combat. They received language and dialect training in the Na'vi language created for the film. Prior to shooting the film, Cameron also sent the cast to the jungle in Hawaii to get a feel for a rainforest setting before shooting on the soundstage.

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